ACTIVITIES

Sensitisation seminar : 12 & 13 July 2006 , ALIGARH - India

Consortia formation : 13 July 2006

Preparation for export markets – Catalog , website , visiting cards, sampling , communications etc. : Ongoing

Trade delegation from Aligarh to 2 export markets with Buyer – Seller Meet ( BSM ) :

Exhibition participation in export markets : UK

Incoming foreign delegations to Delhi & Aligarh : Ongoing .

Seminar in Aligarh by importers : November 2006

Training for negotiating skills in export markets : Ongoing

TECHNOLOGY PLAN for Aligarh Lock cluster : Ongoing

Additional Activities :-

Organize an awareness programme on enhancing of exports under a Consortium mechanism.

Mobilize 10-20 lock manufacturing enterprises in Aligarh for participation in the marketing consortium.

Conduct training program for the Consortium members to prepare them for complying with the product, quality and procedural requirements of the Consortium.

Identification of target export markets for promotion of export of Indian mechanical locks and:-

- Provide buyers with product information and samples
- Identify specific product requirements of target buyers
- Advise consortium members in contract negotiation process

Facilitate publishing of common brochures and other documentation for export market.

Arrange and accompany the delegation (of Consortium members) to at least two target markets for exposure on marketing & other needs for tapping the export potential.

2-days Buyer seller meets in the overseas target markets, during delegation visits for:-

- identification & negotiation for export orders.
- Facilitate booking of orders and establishment of long term links with buyers.

To provide consultancy & assistance to Consortium members to handle all the aspects of marketing relating to men, material management and market development, for execution of the export orders.

To coordinate and assist the consortium members in networking of institutions, industry associations and building partnerships for development of new markets

Prepare a report on the Consortium model, giving details of results & achievements for sustainable market development.